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Earlier than ever: Holiday 2020 There may never be another holiday season quite like this one People are searching for and saving holiday ideas on Pinterest this year earlier than they ever have before. Months earlier. Why the shift? Read our holiday guide to find out and learn how to reach your audience first—before the competition—and be their first choice when it's time to shop. Download the guide         Make the most of this year's holiday opportunity Join our webinar on J‌uly 1‌6 where we'll break down how to tap into the holiday trends that are already increasing. Register now The Pinterest 2020 Holiday Hub Check out your one-stop planning shop where you'll find exclusive holiday data and research, insights on Pinner behavior, success stories and best-in-class creative examples. Explore now

Pampered Pets Top trends for July Routines have been upended this month, in many ways bringing hope for positive, lasting change. One thing's for sure though, in times of uncertainty people seek outlets to bring them calm, joy and purpose. For Pinners, many are finding comfort and companionship from their pets, as we see pet-related searches breaking records into July.       Data of the month Pet searches on Pinterest typically see a small bump in the spring. This year, searches spiked globally an unprecedented 53% between February and May, with searches in May the highest they've ever been for pets and expected to keep growing.* Keep Halloween in mind: We're forecasting another spike this fall, when owners search for pet costumes. Based on the exaggerated spikes we're seeing now, we're expecting this to be a bigger focus later this year than usual. Start planning your campaign now